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Artificial intelligence (AI)


Artificial intelligence is the area of computer science that deals with the development of computer systems that can perform tasks that normally require human intelligence. This includes understanding language, recognizing images, learning from experience, and solving complex problems.


The idea of AI is not new and dates back to the 1950s, when scientists began looking at the possibility of creating machines that could think. Since then, AI has made tremendous progress, supported by advances in computing power and the availability of big data.

Areas of application

Artificial intelligence is being used in many industries and areas, including manufacturing, healthcare, finance, and retail. In the industry, for example, AI is used for predictive maintenance, quality control and in B2B dealer portals used for automated customer interactions.


The use of AI enables companies to work more efficiently by allowing automated systems to take on time-consuming or complex tasks. This results in a reduction in operating expenses and an increase in productivity. AI systems can also help to minimize human errors and improve decision-making processes.


Integrating AI into existing systems can be challenging, particularly in terms of data integration, data protection, and employee training. Another problem is ethical issues, such as how to deal with autonomous decisions through AI.


A specific example of the application of AI in industry is the use of AI-controlled algorithms in Self-service portals, which enable customers to use services without human interaction. This improves the customer journey through personalized interaction and efficient problem-solving.


Artificial intelligence is transforming numerous industries by automating complex tasks and improving efficiency and accuracy in processes. Despite the challenges, AI offers significant benefits and is a central part of digital transformation.